Reaching the Fastest Growing Population in Rochester Region
55 PLUS – For Active Adults in Rochester is first-ever magazine designed to meet the readers who are 55 years of age and older. The bi-monthly publication celebrates life after 55. It focuses on health, finance, travel, leisure, housing and family. It brings profiles of local people, feature stories on active adults and articles discussing wide variety of topics concerning the Baby Boomers generation.
55 PLUS — A Magazine For Active Adults in Upstate New York
• 25,000 copies distributed
• 100,000 readers
• Six issues / Year
• Free and Paid Distribution
■ Rochester region’s only magazine targeting active adults, it fastest growing population groups in region.
■ Mailed to area physicians, owners/managers of large businesses, healthcare professionals, consumers, subscribers to In Good Health–Rochester’s Healthcare Newspaper.
■ Available at no charge at more than 1,000 drop off locations in area, including doctor’s offices, libraries, hospitals, assistive-living sites, fitness clubs and Wegman’s stores, among other locations.
■ Exclusive editorial content written by local authors.
Published by In Good Health–Rochester’s Healthcare Newspaper.